When designing Bexy Glow’s brand and identity, we wanted to create something dynamic, with bold feminine energy to empower nail technicians and their clients. The typography-led identity stands out within the beauty sector and allows them to be flexible to new and upcoming trends.

Bexy Glow needed a tone of voice as confident as their visual identity. We positioned them as modern, fun-loving and empowered, using descriptive adjectives, idioms and figurative language to engage their clientele and accentuate their striking products.

They had their hearts set on a clean, engaging, easy-to-use website to shop their seasonal collections. This was achieved through a practical add-to-cart and checkout process and we added large, stylish text sections as a standout feature to showcase their fabulous brand.

Now Live Cover Collection Shopify
Hot Girl Summer Range Bexy Glow
ECommerce Collection Nails
Ecommerce Collections page
Ecommerce online store for mobile
Wireframes and visual design of a shopify store
Desktop pages of a Shopify store
Mock ups of Bexy Glow
Header Photo Shopify
3D Renders for Nail Polish
Nail Polish ECommerce CAD