Collecting and displaying credible customer reviews on your Shopify store builds trust with your audience. It boosts search engine rankings and drives real conversions, helping your store to grow. There’s nothing more powerful than word of mouth!
The most popular social review platforms, like Trustpilot and Google Reviews are globally recognised, and great for consolidating your brand’s reputation and off-site SEO. They’re universal; but this also means they won’t always integrate tightly with your store.
Shopify has dozens of apps available in the App Store to help collect and showcase what your customers think of your store. But not every app will be suitable for your brand’s needs.
We’ve rounded up the 7 highest-rated Shopify review platforms, and broken down the key features and benefits so you can work out which review app is best for your brand.
Turn glowing reviews into actual conversions…
Your product pages need to be expertly-crafted, high-performance conversion tools. Convert casual browsers into active buyers by optimising your page content, and refocusing on impactful customer experience.
Judge.me
Best for: Affordable all-rounder
Rated 5-Stars on the Shopify App Store, Judge.me offers a fully-customisable widget suite that integrates seamlessly with over 30 third-party platforms, including Meta, TikTok and Google Shopping. Supporting video, photo, and verified reviewing (and allowing imported Amazon reviews) the platform is geared towards complete customer confidence.
Judge.me gives brands the ability to generate more reviews, with referral and discount code functions. You can also streamline the fiddly bits with automation tools.
This one’s ideal for:
- If you want a reliable, all-rounder with strong integrations
- Smaller Shopify stores, or those on a budget
We’ve put this one at the top not only for its high ratings and strong features, but also because it’s so affordable! The Free Forever tier includes all the necessary basic features, and that alone can drive traffic and improve SEO. If you’re looking for a bit more, the Awesome tier (only $15/month) incorporates all free features, as well as full integration, and advanced social review tools on top.
Yotpo
Best for: Growing eCommerce stores
The Yotpo app is a great choice for brands seeking an all-in-one retention and review platform for their Shopify store.
Built specifically for direct-to-customer brands, you can request and manage testimonials with Yotpo via SMS or email, so you can better understand your audience. Then display your reviews on social media and search engines to boost your store’s credibility.
There are three monthly billing tiers for Yotpo, from Free to Pro ($199). For most growing Shopify stores, we recommend the Starter plan ($15/month). It’s affordable, scalable, and offers robust features and integrations. Both paid tiers also come with excellent live chat support in case anything goes wrong.
We recommend Yotpo for:
- Growing DTC brands focused on scalability and features
Through strong analytics tools and expansive third-party integration capabilities (including Meta, Google, Klaviyo, and pagefly), Yotpo seamlessly centres your customers and allows you to understand them better.
Loox
Best for: Strong visual appeal
Focused on beautiful visuals and photo-first review layouts, Loox is exclusive to Shopify, and offers seamless integration for all store designs. With a 4.9-Star rating, the Loox app helps brands to generate credible, user-driven social proof through visual testimonials.
This one is best suited to:
- Lifestyle brands focused on visual aesthetics
- Companies needing UGC on a budget
The cheaper pricing tier ($12.99/month) covers most basic needs, and allows for up to 100 monthly reviews. However, for unlimited Loox reviews you’ll need to fork out a fair bit more. If you’re looking for quantity, it might not be the best choice.
Loox also has a strong feature-set. Incentivise your buyers to leave reviews by offering discounts; and bring new customers onboard with one-click referrals. And the clean, intuitive user-interface makes the Loox app easy to use – even if you’ve not used a review platform before.
From idle traffic to active purchase…
Transforming browsers into buyers takes more than glowing reviews. Boost your brand, and get results-driven CRO from Create8 web design experts. Get in touch to find out more.
Reviews.io
Best for: Credibility and visibility
If trust is your top priority, Reviews.io is one of our top contenders. Built to boost both on-site confidence and off-site discoverability, it’s particularly effective for brands that want to grow Google Shopping visibility and ratings.
A key feature of this app is the ability to display rich snippet star ratings directly in search results – seriously improving click-through rates for your products. The Reviews.io platform is sleek, offering Shopify-native integration that includes UGC, photo and video reviews, and even video-first testimonial content.
Choose Reviews.io for:
- High-visibility in Google Shopping rankings
- Building long-term credibility
- Powerful integrations and multi-channel support
There’s also the seamless syncing with most major third-party tools, including Google, Meta, Klaviyo, and more. You’ll also get marketplace support, with integration options designed for selling your products across multiple channels.
While there is a limited free tier, pricing starts higher than some alternatives ($45/month for 500 reviews), but you’re paying for a trusted name with enterprise-level tools. Each paid tier also comes with a 14-day free trial.
Reviews.io is a serious, credible platform that’s ideal for brands with more complex marketing stacks.
TrustShop
Best for: Start-ups and smaller brands
If you’re just getting started with selling online and want a platform that’s more cost-effective and easy to manage, TrustShop is a solid choice. Designed with simplicity in mind, this tool lets you display both product and sitewide reviews without bloating your website or slowing load times.
The app is quick to install, requires minimal setup, and keeps things focused on what matters: building trust. It doesn’t come with lots of complex features or advanced integrations, but for many smaller or newer Shopify brands, that’s a bonus – it gets the job done without distractions.
TrustShop makes it simple to collect, display and manage both site and product reviews with ease. This boosts audience confidence, and provides valuable, straightforward insights into customer opinions.
Go to TrustShop for:
- Running a new or small store
- Building trust without complex features
- Lightweight platform that doesn’t slow your site
Customer experience is at the core, and TrustShop keeps everything light, clean and performance-friendly. It’s a great starter tool for brands focused on customer experience and realistic budgets.
Okendo
Best for: Premium brands
With a strong focus on personalisation, Okendo allows you to collect insights into detailed customer attributes alongside reviews, giving you a clearer picture of who your audience really is – and what matters to them the most.
Okendo is designed to help brands deeply understand and segment their audience.
From stunning, fully-branded review displays to seamless support for both photo and video content, the platform lets you showcase authentic UGC that matches your store’s look and feel. It also integrates with Klaviyo, Meta, Gorgias and other major tools, so it fits naturally into your wider tech stack.
When to choose Okendo:
- Granular insight into customer preferences
- Building a premium or high-growth DTC brand
- Personalisation and retention are key to your strategy
What sets Okendo apart is the depth. You can build in customer surveys, loyalty rewards, and even quizzes to encourage interaction and gather zero-party data. That means better segmentation, smarter marketing, and a more tailored customer journey.
We recommend Okendo for brands ready to go beyond basic feedback; delivering conversion-ready reviews with real strategic value.
Which Shopify review app is right for me?
Choosing the right Shopify review app comes down to what you need it to do – whether that’s building credibility, improving visibility in search, incentivising new buyers, or encouraging customers to share their experiences. Some tools keep things simple, while others offer more advanced features for brands looking to scale.
Each platform has its strengths. The real value lies in choosing one that fits how your business runs today, and where you’re aiming to go next.
Let Shopify experts handle the rest…
Ready to turn great reviews into real results? At Create8, we can help you optimise your Shopify experience and build a store that converts from the first click. Reach out today for expert support.
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