Morpheus Gin

Brand Identity & Packaging

Morpheus Gin

Brand Identity and Packaging Design


Morpheus Gin needed a simplistic yet sophisticated brand identity that could be channelled throughout its packaging and bottle design and communicate its brand style and unique place amongst other gin brands.


Our approach to the project was to utilise minimal typography and impressive printing techniques within the brand identity to communicate the brands sophistication and style.


The solution came with the use of elegant typography that could be applied in different ways across all Morpheus products, with our primary focus being on the packaging design to maximise the impact the brand had on the shelves.


Logo Design, Packaging Design, Point Of Sale Design

Please note: This is a concept brand.