We spoke to Luke about his tips on becoming a Junior Designer.
Becoming a Junior Designer
What advice would you give young designers trying to get into the industry?
What can a designer expect when coming into the industry as a junior designer?
Coming into a new role as a junior designer, you can expect to be surprised how much there is to learn as there are lessons that come with being a professional designer in an agency which you wouldn’t have encountered in any previous experience – e.g University, small freelance work. A junior should expect to adapt their styles by ditching some previous approaches to their design work in favour of new approaches which can be learnt from more experienced designers in order to grow and improve, while still maintaining their key design strengths which make them unique.
What design trends are you predicting for 2019?
We all know designing logos can be difficult, what’s your top tip?
My approach to logos is to always rationalise and strategise a logo based on the project, but at the same time to get down onto a piece of paper or document every idea that pops into your head. Most will seem like they are a bit rubbish and far from a possible avenue but the process of continuously flushing out ideas and toying with them can often reveal an idea that you seemingly couldn’t have come up with without the process. Just keep playing around with every possible way you can communicate a brand or project through its logo. Often, a well thought out and visualised logo without any prior experimentation can look underwhelming once realised, though the process described can reveal something better.