It’s 2020, a new decade, and you’re still getting your social media sizes wrong. It’s time to start getting this right once and for all, easier said than done when social platforms like to change their sizes randomly throughout the year. Not only this, every platform has it’s own set of shapes and sizes for each type of post, page or story. So let’s get started on the sizes you need to know for 2020. Remember these sizes are in pixels not mm and are in width x height.
Facebook page/group cover photo size: 820 x 312 desktop / 640 x 360 mobile – optimise your design for both
Facebook profile photo size: Minimum 170 x 170
Facebook link preview size: Minimum 600 x 314
Facebook photo post size: Width 476 x variable height – the bigger the better for quality
Facebook event cover photo size: 1200 x 675 – Make sure you check the design on mobile and desktop as cropping will occur
Facebook story size: 1080 x 1920
LinkedIn profile cover photo: 1584 x 396 – this header goes through a lot of cropping from desktop to mobile.
Linked in profile picture: Upload any size between 400 x 400 pixels and 20,000 x 20,000
LinkedIn link preview: 1200 x 628
LinkedIn photo share: 1200 x 1200 or 1200 x 628 – square looks best on a desktop, but this is cropped to horizontal in a mobile feed
LinkedIn company cover photo size: 1536 x 768
LinkedIn logo size: 300 x 300 square
Twitter header size: 1500 x 500
Twitter profile size: 400 x 400
Tweeted image size: 1200 x 675
Tweeted images are not 2:1 proportion! If you post that size, the edges will be cut off in the stream. Tweet images are shown in full when clicked, so use a square image for portability across social media networks. However, they will be cropped in the feed on mobile.
Pinterest Profile Photo size: Minimum is 180 x 180 – feel free to go bigger but not smaller
Maximum pin width when clicked: 564
Board cover: Recommended minimum 340 x 340
Minimum image size: 100 x 200
Instagram profile photo size: Minimum 110 x 110
Instagram photo size: minimum 1080 width for best quality
Instagram landscape photo size: 1.91:1 proportion, or 1080 x 566
Instagram portrait photo size: 4:5 proportion, or 1080 x 1350
YouTube
YouTube channel Art size: 2560 x 1440
Video thumbnail size: 1280 x 720
Channel icon size: 800 x 800
Snapchat
Story size: 1080 x 1920
Maximum length: 10 seconds
Maximum file size: 32MB
File type: .mp4 or .mov file
If you need some advice for your social media marketing, get in touch any time and chat to our team.